Let NSSF’s Exhibitor Spotlight Come to You at SHOT Show

Video sharing across social media platforms is a top way to get you and your product noticed. At NSSF, we want to help each of our exhibitors experience the results this kind of marketing effort can produce.

For the second consecutive year, NSSF is pleased to offer Exhibitor Spotlight Videos to every exhibitor at the 2015 SHOT Show. With this service, NSSF deploys a professional video crew and on-camera host to your booth during the show, providing you an invaluable opportunity to highlight the products and services you most need to deliver to buyers, media and consumers. Once filming’s completed, our videographers edit the footage and audio, then post to both the SHOT Show and NSSF websites, as well as the NSSF and SHOT Show Facebook and Twitter feeds, all while SHOT Show is taking place. This is real-time advertising for you and your brand—but the promotion doesn’t stop there.

Post-show, your video will be archived on the NSSF and SHOT Show YouTube channels, which experience continued viewing year round. Our exhibitor spotlights from last year garnered up to 20,000 views, providing exceptional coverage for those exhibitors participating in this unique and high-profile marketing tactic. NSSF also emails a post-show roundup to more than 80,000 individuals, complete with links to all SHOT Show Exhibitor Spotlight Videos.

Exhibitor Spotlight reservations are extremely limited, and we encourage those exhibitors interested in taking advantage of this opportunity to contact us now. To download the rate card and order form click here, then click on the Exhibitor Spotlight Video heading. For more information, please contact me directly at ctatulli@nssf.org.

New SHOT Showcase Theater Enhances Product Introduction to VIP Buyers, Media

venetian-showroomOne of the hottest features to debut at the 2015 SHOT Show is the all-new SHOT Showcase Theater. Modeled after the success of the press conference format held at the New York Auto Show, this special 742-seat theater will allow media and VIP buyers a chance to experience SHOT Show’s best new products in a dynamic, multi-media environment. This new Showcase Theater will be located in the Venetian near the show entrance.

Ongoing during the first day of the show from 9 a.m. to 3 p.m., exhibitors will provide 15-minute presentations of the products SHOT Show attendees need to know about, backed with spectacular video support across multiple high-definition big-screen displays, high-definition audio, and special lighting. Exhibitors will present in categories, allowing buyers and media to attend the sessions they most need.

Prior to the opening of the 2015 SHOT Show, all Showcase Theater presenters will be sent a pre-press list so that you may contact media members individually. NSSF will also be reminding the 2,500 press members and 2,500 buyers to attend this very special event through its own press channels. For the Showcase itself, all audio and visual mechanics will be met by NSSF—all you need to do is provide the content and we’ll produce the event. After the show, you’ll also be provided a full list of Showcase attendees to enhance your post-show marketing delivery.

Exhibitor presentation slots are limited for these special sessions, so be sure to secure your spot now. Contact me at ctatulli@nssf.org or 203-426-1320 ext.214.

Book Your SHOT Show Meeting Rooms Now

SHOT Show does what few other trade shows do, and that is to grow by leaps and bounds year after year. For exhibitors, that means more booth traffic, more customer interaction and, hopefully, more sales. But, with all the hustle and bustle that is the crowd at any booth at SHOT Show, getting the details of those all-important deals hashed out and contracts signed can be a challenge. Solution: your own meeting room.

SHOT Show exhibitors have a variety of meeting room sizes and configurations available to them. Rooms can be rented by the full day or the half-day (either morning or afternoon sessions), during each day of the show plus the Sunday and Monday before the show opens and after show hours for meet-and-greet or cocktail receptions. Podiums and head tables are available, depending on the format of your meeting, and furniture, audio/visual equipment, and catering can be ordered through Freeman (our partner in coordinating SHOT Show at the Sands Expo Center), to fully accommodate any number of anticipated meeting attendees.

Meeting room space is limited and available only on a first-come, first-served basis, so exhibitors are encouraged to place their orders as soon as possible. The SHOT Show meeting room application can be accessed by clicking here. Questions about meeting room availability, pricing, and guidance on what works best for your needs? Contact Chris Tatulli, NSSF Director, Exhibit & Sponsorship Sales at 203-426-1320 x214, or e-mail ctatulli@nssf.org.