Tag: press room

Exhibitors: Reserve Your Press Room Bins

Exhibitors: Click image to reserve your bin.

A popular new addition to last year’s SHOT Show Press Room were the bins used to display exhibitor press materials.

The bins are back for the 2012 show and can be reserved on a first-come, first-served basis with a maximum of two bins per exhibitor.

The bins are one cubic foot (12 inches in height, width and depth) and will be displayed in alphabetical order by exhibitor name.

There are a limited number of bins, so please be sure to reserve them soon.

The deadline to reserve bins is Jan. 6. To be eligible, you must be either a SHOT Show exhibitor or NSSF member.

Reserve Press Room Bins

Record Number of Press at SHOT Show 2011

To give you an idea of the scope of media coverage at the SHOT Show, it attracts more members of the press than the NBA and NHL finals combined.

It was another record-setting year for media at the show. Preliminary figures show more than 2,000 members of the press from around the globe attended.

The press this year took advantage of a new and improved — and extremely spacious — press room that offered many new features to help them cover the show to the best of their ability.

New alphabetically listed bins made it easy for media to scan and find exhibitor press materials. Also new this year was a working press area designed to help media write and file stories with minimal distractions. The press room also featured free wi-fi and a coat check and baggage storage area.

Budweiser was the official sponsor of the SHOT Show press room this year.

Press Room
The SHOT Show Press Room, sponsored by Budweiser

Budweiser to Sponsor SHOT Show Press Room

Budweiser and the National Shooting Sports Foundation have announced a new two-year agreement that will make Budweiser the official sponsor of the SHOT Show press room.

The agreement provides Budweiser with space in the press room to demonstrate its support for hunting and shooting and its Conservationist of the Year Award. The press room serves as the communications hub for the SHOT Show, which attracts more than 1,700 members of the media — the largest gathering of outdoor press in the world.

“The Budweiser brand and Anheuser-Busch have a long history of supporting and giving to organizations that are actively making a difference to conserve and protect the environment and the shooting sports,” said Bob Fishbeck, senior Budweiser manager. “For more than a decade, we’ve been proud to partner with the NSSF to develop shooting safety programs while promoting ethics in and around the field.”

Budweiser will be a familiar presence at the show, where it has sponsored many NSSF and SHOT Show-related events over the years.

“Budweiser has long been a good friend to our industry and hunters and shooters across America and a champion of wildlife conservation,” said Chris Dolnack, NSSF’s senior vice president and chief marketing officer. “Budweiser belongs at the SHOT Show. We’re thrilled they will again be sponsoring the press room.”

For more information about Budweiser’s support of conservation and the environment, visit www.budweiser.com.

5 new things to look for in the SHOT Show Press Room

Media at the 2011 SHOT Show will notice several improvements to the show’s Press Room. Not only will the room be five times the size of last year’s room, but there will also be some new features that are sure to please our growing contingent of working press.

Here are five new things to look for in this year’s Press Room:

  • Super-Sized Location: The Press Room at the 2011 show will quite possibly be the largest in show history with its new location in the Venetian Hotel, Level 3, Murano Ballroom. Members of the media will have plenty of room to stretch out and shouldn’t have any trouble finding a nice spot to rest after trekking the show floor.

  • Working Press Area: Similar to what you’d find at a sporting event, there will be an area of the Press Room designed to help media write and file stories with minimal distractions. In this working press area, you’ll find a place to sit and use your laptops or use one of the computer workstations provided.

  • Alphabetically Listed Press Kits and Materials: Exhibitors will display their press materials this year in alphabetically listed bins. These bins will replace the tables that have been used in years past. Members of the press should find it much easier to find what they’re looking for.

  • Coat Check and Storage: A coat check and storage area will be available this year in the Press Room. Rather than lug heavy bags around the show, members of the media will have a place to store their belongings.

  • Free Wi-Fi: Great news for laptop, iPad, iPhone and other mobile-device users, free wi-fi will be available throughout the Press Room.

Click here to see a list of more resources available for members of the media at the show.

Improvements Being Made to SHOT Show Press Room

Media at the 2011 SHOT Show will notice several improvements to the show’s press room. Not only will the room be five times the size of last year’s press room, but there will also be some new features that are sure to please our growing contingent of working press.

The following update comes from Mark Thomas, NSSF’s managing director, marketing communications:

    As the wind gets cooler and the leaves start to change, we have already begun planning what should be the best SHOT Show ever. The world’s largest firearms and ammunition trade show will take place in Las Vegas at the Sands Expo and Convention Center January 18-21. We had a record number of media attend last year’s event and more media than attend the NHL’s Stanley Cup and the NBA Finals. That being said, there are many significant improvements planned for this year’s SHOT Show press room. For starters, the press room will be in the Murano Ballroom on the third floor, which is a space that is over five times larger than last year’s press room. Secondly, the press room will have a “working” press area designed to help media write and file stories with minimal distractions. Thirdly, we will provide coat check and storage areas for press badge holders. Fourth, we will organize media and press kits in an orderly and professional manner by providing wall shelves similar to large mail slots for press materials. These will make gathering materials easier and keep the room looking professional.

    In the next week or so, you will be receiving information on how to register. We strongly recommend using our convenient online registration system to cut down on your wait time to gain credentials and make your show as productive and efficient as possible. We look forward to seeing you in January at the 2011 SHOT Show, and please don’t hesitate to contact us for story ideas.

Press Room Advice for Exhibitors

If history repeats itself, more than 1,500 credentialed members of the press may be on hand to cover the 2010 SHOT Show in Las Vegas, and many will spend time in the Press Room.  There, they have meetings with members of the communications and shooting-and-outdoor industry, use the computers, printers, copiers and other business services provided, enjoy complimentary refreshments and seek a comfortable place to rest their weary feet.  It is also a place for them to pick up valuable press kits and other material placed on the many tables made available for that purpose to the exhibitors of the SHOT Show.

Every year exhibitors come to the desk in the press room and ask, "How can I arrange to place some of my material here?"  NSSF Director of Communications Bill Brassard, who honchos the press room, provides helpful information on placing your material in the press room.

  • If you are an exhibitor, you may, at no charge, display material that you would like to make available to the media.

  • Ship your material in advance, so it is at the press room when you arrive to unpack and display it.  Freeman will accept crated, boxed or skidded material before Dec. 14, 2009, at the following address:

    2010 SHOT Show Press Office in Bassano #2710
    Write your exhibiting company's name on the next line
    c/o Freeman
    6675 W Sunset Rd (215 & Rainbow)
    Las Vegas, NV 89118

Material arriving after Jan. 6, 2010, will be received at the warehouse with an additional after-deadline charge.

You may ship your material to the press room beginning Jan. 14.  The address for such a shipment would be:

2010 SHOT Show Press Office in Bassano #2710
Write your exhibiting company's name on the next line
c/o Freeman
201 Sands Ave
Las Vegas NV 89169

Of course, if you'd prefer, you may simply personally deliver your material to the press room.

  • Ship about 100 to 150 items, be they press kits, DVDs, etc.

  • Come to the press room in the Venetian, Level 2, Bassano Ballroom #2710 during the hours that it is open to locate your material. Those hours are:

Mon., Jan. 18, noon – 5 p.m.
Tues., Jan. 19 – Jan. 21, 8 a.m. – 5:30 p.m.
Fri., Jan. 22, 8 a.m. – 4 p.m.

  • Select a spot on a table to display your material.  The space is available on a first-come, first-served basis. Please select only one location on only one table, and place your cartons with additional material under the portion of the table you have selected.

  • Have someone from your company occasionally check on your supply on the table and replenish it as is necessary Doing this is your company's responsibility.

  • Remove your material from the press room by 4 p.m. on Friday, Jan. 22, or it will be discarded.