International Trade Center Open to All 2015 SHOT Show International Buyers and U.S. Exhibitors

For the second consecutive year, SHOT Show is participating in the U.S. Department of Commerce’s International Buyer Program (IBP). The IBP is a joint effort between the U.S. government and industry to bring thousands of international buyers to the United States for business-to-business matchmaking with U.S. firms exhibiting at major industry trade shows.

There are three components to the IBP taking place at the 2015 SHOT Show. These include the Showtime Program, where U.S.-based show exhibitors can meet one-on-one with USDOC industry specialists from our overseas embassies, and the B2B Matchmaking Program that works to promote U.S. firearms businesses and products to foreign delegates throughout the show.

The third component to the IBP is the International Trade Center. Here, breakfast, lunch and an afternoon reception are held each official show day. Private conference rooms are available for meetings; hostesses are available to assist with scheduling. Complimentary WiFi Internet access and computer access with printer capabilities and multi-language translators are available in the center.

This center offers something to “both sides of the coin.” For international buyers, experts in U.S.-based firearms manufacturers and distributors are on hand to help identify the exhibitors and products that best match those buyers’ needs and arrange introductions. For the exhibitor, trade specialists from the U.S. Department of Commerce help our U.S.-based businesses identify potential new markets and arrange in-person meetings with the buyers attending those markets.

“The International Trade Center provides a place away from the crowd and distractions of the show floor so that exhibitors working to expand their businesses can meet face-to-face with those who can provide access to new markets,” explained Chris Dolnack, NSSF Senior Vice President and Chief Marketing Officer. “We urge all our exhibitors searching for fresh selling avenues and business growth opportunities to utilize this meeting space to discover the potential that can be had in international sales and distribution.”

The International Trade Center Location is located in The Venetian Hotel, Level 2, Bassano Ballroom, attached to the Sands Hotel and Convention Center. For more information on the center during show hours, call 702-691-8705.

Diedra Cauley is the director of exhibitions and conferences for the National Shooting Sports Foundation. Follow her on Twitter at @dcauley.