The National Shooting Sports Foundation® (NSSF®) has announced that Melissa Schilling has been promoted to the position of Director, Exhibitions & Conferences. Schilling’s most recent position with the organization has been Director, Recruitment & Retention, a title she’s held since 2012.
Schilling brings a wealth of talent to this new position, which includes development and organization of NSSF’s many conferences and shows, including its annual Industry Summit, Congressional Fly-In and the SHOT Show, one of the country’s largest trade exhibitions, attended annually by more than 65,000 firearms industry professionals from all 50 states and more than 100 countries.
“Melissa has risen steadily over the course of her career with NSSF,” said Chris Dolnack, NSSF Senior Vice President and Chief Marketing Officer. “She has a proven track record of managing for results and is well respected by everyone she works with. Melissa has a remarkable ability to build and maintain strong professional relationships and I’m confident that she will be very successful as our Director of Exhibitions & Conferences.”
Schilling began her career with NSSF in 2003, first working in public relations before progressing to her position in Recruitment & Retention, where she worked closely with the American conservation community of fish and wildlife agency professionals and hunter education instructors. Highlights of her tenure with NSSF have included managing the organization’s Range Partnership and Hunting Heritage Partnership grant programs and the very successful, national STEP OUTSIDE program, as well as the Families Afield and Explore Wingshooting initiatives, which encourage mentoring and increased participation afield by hunters. Schilling also oversaw NSSF’s flagship firearms introductory program, First Shots.
“I am excited to take on the new challenges this promotion will offer,” said Schilling. “I’ve enjoyed more than a decade of service to the NSSF and the many, many people who ensure, year after year, that our industry sees continuous growth and participation in hunting and the shooting sports, and all with a level of unrivaled safety. It is with great anticipation and enthusiasm that I’ll continue to serve our industry as a whole, and NSSF’s members in particular, in this new role.”
The National Shooting Sports Foundation is the trade association for the firearms industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of more than 11,000 manufacturers, distributors, firearms retailers, shooting ranges, sportsmen’s organizations and publishers. For more information, visit nssf.org.