SHOT Show University Line-up Announced

Sign up now for the 2014 edition of SHOT Show University, held the day before the SHOT Show exhibit hall opens. This year’s theme is “Aiming for Excellence” and includes a keynote speaker, interactive sessions and a lineup of classes offer unparalleled training and education to operate businesses more effectively. Specialty tracks allow attendees to quickly identify sessions they want to attend: ATF Compliance, Marketing, Retail Operations and Range Operations.

On Monday, Jan. 13, the National Shooting Sports Foundation® (NSSF) hosts THE premier educational series of seminars for firearms retailers and range operators. This daylong event features an incredible lineup of notable experts delivering information to take back to your operation and glean money-saving, business-building tips.

Retailers slow on the trigger have missed out before when trying to register for this perennial sell-out. Don’t wait. View the schedule of speakers and topics, then register and claim one of the still-available seats.

Chris Dolnack is senior vice president and chief marketing officer for the National Shooting Sports Foundation. Follow him on Twitter at @ChrisDolnack.