Tag: feedback

Feedback is helping to improve SHOT Show; A look at some post-show survey results

Our post-SHOT Show feedback surveys of exhibitors and attendees continue to trickle in at NSSF headquarters. Thanks so much to everyone who took the time to provide us with their thoughts and observations about this year’s show.

We made many improvements for 2011 based on last year’s feedback, and we’re already in the process of making more improvements for next year’s show based on the feedback we’ve gotten so far.

We’d like to share some of the numbers we’ve seen so far from the surveys.

SHOT Show Exhibitors

  • 59 percent of exhibitors are completely or somewhat satisfied (2010: 32 percent)
  • 89 percent of exhibitors are likely to exhibit in 2012 (2010: 79 percent)
  • 63 percent of exhibitors rate 2011 SHOT Show better than 2010

SHOT Show Attendees

  • 73 percent of attendees completely or somewhat satisfied (2010: 49 percent)
  • 80 percent of attendees highly or very likely to attend 2012 SHOT Show
  • 57 percent of attendees rank 2011 SHOT Show better than 2010

Based on this feedback, it looks as if there will be few if any major changes to the layout of the 2012 SHOT Show floor plan. Exhibitors will be hearing more from us on this in March.

Thank You to All Our Exhibitors and Attendees, Please Let Us Know How We Did

Thanks to you, our exhibitors and attendees, the 2011 Shooting, Hunting and Outdoor Trade (SHOT) Show soared above expectations by setting records for buyer attendance at 31,769 and media attendance at 2,074. With an overall attendance of 57,390, comprising buyers, exhibitors, media and guests, ranked the show as the third largest ever behind the 2008 and 2010 events. In this sluggish economy, the SHOT Show demonstrates the resilience of one of America’s oldest industries and the popularity of its products.

The SHOT Show is the largest event that the Sands Expo has ever hosted as evidenced by the crowds that filtered through the show floor each day and the food and beverages consumed by SHOT Show goers:

– 10,002 Hot Dogs consumed

– 5,506 Beers, in addition to 69 Kegs being sold

– 16,010 bottles of water

– 3,008 vitamin waters (The healthy crowd)

– 9,500 coffees

This afternoon, we are sending out via e-mail our post-show survey. Please take a few minutes and let us know how we did for 2011. Your feedback will help to shape plans for the 2012 SHOT Show January 17-20, 2012 at the Sands Expo. Thanks for your business and for your help in making the SHOT Show the best event ever.