Category: Attendees

Media Picks: Some Favorite Products of the Press at Media Day

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The 2015 SHOT Show Industry Day at the Range proved to be a success to industry media members. Everyone in the media we talked to were decidedly upbeat about the day in general and the number and variety of hot new products exhibited.

Ace Luciano, book author with Gun Digest, told us, “I was very impressed with the new Benelli over/under. It’s probably the softest shooting stack-barrel double I’ve ever shot.”

Phil Massaro, another book author with Gun Digest and freelance writer for Guns & Ammo, Gun Digest the Magazine and several other industry publications found two pieces he wouldn’t mind adding to his gun safe. “The Smith & Wesson M&P .45 with the suppressor attached was so quiet and had what I felt was zero recoil. Truly an experience to shoot,” he told us. “I also fell in love with the new Stevens Model 555 over/under. Now, I’m not much of a shotgunner, so when I tell you I couldn’t miss with this gun, I’m speaking volumes about its fit. I don’t think I’ve ever had a shotgun fit me so well out of the box. It’s available in 20- and 12-gauge, and retails under $700, far below most of the over/unders on the market these days. I think one of the 20-gauges is going to find a home with me this year, though I think after my wife shoots it, I’ll probably never get to lay my own hands on it again.”

Two veteran outdoor writers, Ed Noonan and Steve Zahurak, both hailing from New York, found there was just as much value in some of the non-gun products setup for trial as they did the guns themselves.

“I saw a demonstration of the new all-in-one firearm cleaner and lubricant,” said Zahurak. “What I liked, besides that I didn’t need two separate products for gun maintenence, is that it was both nontoxic and biodegradable.”

Zahurak was also a fan of Ruger’s new drop-in trigger for the 10/22. “It’s very user-friendly,” he said.

“Two things that caught my eyes, literally, were the shooting glasses from Edge Safety Eyewear and the new Sightmark firearm sight. The glasses were very flexible, and that tells me they can take a beating without becoming damaged, while the Sightmark sight, a lightweight dot-within-a-dot arrangement looked to be a very intelligent design, one I’m looking forward to using for turkey hunting this year.”

Noonan and Zahurak also discovered a new product they think may be the ultimate training tool when you can’t make it to the range.

“Steve and I both thought the Coolfire product was pretty ingenious,” explained Noonan. “You fit the device in your gun’s barrel, fill it with air just like you would a bicycle tire, then dry-fire the gun. Though there’s no noise other than a click, the gun recoils as if you were using live ammo. That’s a great way to improve the realism of this kind of practice routine.”

Still, it was the guns that were center stage.

Another veteran writer, Tom Tabor, favored another offering from Savage, as did several others we talked to. “The new Savage rifle in .17 HMR is likely to be a hit this year,” Tabor told us. “It’s a new semi-auto chambered for that round, and Savage worked closely with CCI to develop ammo that works reliably in the action. It’s also accurate—I started shooting at small rocks behind the 100-yard silhouette targets they had set up, and this gun was spot on. With that kind of accuracy and reliability, and at the user-friendly price point Savage will be selling this gun, I expect it to do very well with consumers.”

For those looking for something at the other end of the price spectrum, Massaro told us that the Mauser 98 was one of the most beautiful guns to be shot during Industry Day at the Range, “Very true to the original, beautifully made,” he said. “For me, too, the Rigby rifle in .416 was, very simply, a privilege to shoot, and a little closer to home, the Christiansen Arms .308 with its carbon fiber barrel has almost no recoil, yet it weighs just six pounds, and its titanium muzzle brake does an outstanding job of keeping muzzle rise to almost nothing.”

As for the event itself, both media members and buyers were quite pleased with the new format of the event. Long lines into the range were eliminated thanks to dual drop-off points for the buses, and the invitation-only format allowed for better connections and engagement between exhibitors and invitees. That the chili from one of the many food trucks on the premises apparently rocked the house was just icing on the cake for everyone.

Follow the latest news from the SHOT Show on Facebook, as well as Twitter at @nssfshotshow and #SHOTShow.

SHOT Show Facts and Figures

openingday5The SHOT Show® (SHOTSM stands for Shooting, Hunting and Outdoor Trade) is the once-a-year gathering place for the shooting, hunting and outdoors industry—manufacturers, wholesalers, retailers, publishers and wildlife conservation organizations. It’s where a passion for firearms, ammunition and outdoors equipment, plus the industry’s unified support for the Second Amendment, are on display.

The SHOT Show is owned and sponsored by the National Shooting Sports Foundation®, trade association for the firearms, ammunition, hunting and shooting sports industry. The show is produced and managed by ConvExx. The show generates millions of the dollars in revenue that funds NSSF programs and services that help “promote, protect and preserve” hunting and the shooting sports. Among those programs are Project ChildSafe, the industry’s firearm safety education program; Don’t Lie for the Other Guy, which works to help prevent illegal straw purchases; and First Shots, which provides introductions to target shooting. See nssf.org for more information on NSSF programs and member services.

  • The 2015 SHOT Show runs Tuesday, January 20, through Friday, January 23, at the Sands Expo and Convention Center, Las Vegas, Nevada. The SHOT Show exhibition floor opens at 8:30 a.m. each day and closes at 5:30 p.m. except for the last day when the show closes at 4 p.m. (Law enforcement booths located in Venetian ballrooms open at 8 a.m. daily.) See complete show floor hours. The Press Room is located in the Venetian Murano Ballroom on Level 3. The Press Room opens at 7:30 a.m. each day. See complete Press Room hours. SHOT Show Industry Day at the Range, slated for Monday, January 19, at the Boulder City Rifle & Pistol Club, is for exhibitor-invited media and buyers.
  • This is the 37th annual SHOT Show. The first SHOT Show was in 1979 in St. Louis, Missouri. The SHOT Show has been held 16 times in Las Vegas, more than in any other host city, including consecutively since 2010. SHOT Show will be presented at the Sands Expo and Convention Center through 2020, under the latest agreement.
  • SHOT is the largest event held at the Sands Expo and Convention Center. Total exhibit space for the 2015 show is expected to be more than 630,000 net square feet—equivalent to more than 13 acres, the area covered by the New Orleans Superdome or the base of the Great Pyramid of Giza.
  • The SHOT Show boasts 12.5 miles of aisles—just a little less than the distance of half a marathon. Exhibitors, buyers, media and other industry professionals hail from all 50 states and 100 countries.
  • Nearly 70,000 professionals in the shooting, hunting and outdoors industry attended SHOT Show in 2014. The show is for trade only and is not open to the general public.
  • The 2015 SHOT Show will have more than 1,600 exhibitors and more than 2,400 members of the outdoor and mainstream media, including international media, cover the show and promote the products they see at SHOT in their print, Internet, radio and television stories.
  • The total weight of the exhibits for the 2014 SHOT Show brought in by Freeman, the SHOT Show’s general service contractor, exceeded 6,400,000 pounds, the heaviest show ever held at the Sands Expo Center.
  • Over 100 buses are hired by the SHOT Show to accommodate SHOT Show attendees staying at partner hotels along the Las Vegas Strip for complimentary rides to the Sands Expo Center.
  • It took 250 concessionaires to accommodate the food and beverage bistros inside the Sands Expo Center during the 2014 SHOT Show.
  • The Law Enforcement section remains the fastest growing segment of the SHOT Show. To illustrate this growth, law enforcement was started 12 years ago, covering 7,000 square feet; today it covers more than 170,000 square feet of the show.
  • Over 2,100 people attended the opening night NSSF State of the Industry Dinner at the 2014 SHOT Show.
  • Over 10,000 scans for more information were made by media and buyers of the products located in the New Product Center of the 2014 SHOT Show.
  • There were over 340,000 visits by attendees at the 2014 SHOT Show to the 2014 SHOT Show mobile app.
  • 98% of all exhibitors at the 2014 SHOT Show renewed their booth space for the 2015 SHOT Show before the 2014 SHOT Show even concluded.
  • The 2014 SHOT Show brought over $89.6 million in non-gaming revenue to the Las Vegas economy. Firearms and ammunition are a $8 billion industry. The total economic impact of the industry is nearly $38 billion, which supports more than 245,000 jobs.

The SHOT Show’s website is shotshow.org. Follow SHOT Show on Twitter @NSSFSHOTShow and #SHOTShow, and on Facebook.

2015 SHOT Show Store Grand Opening—Get Your Swag On!

SHOT_store_hatsWe all know that everybody who’s anybody in the firearms industry makes attending SHOT Show their first and top priority of every new year. But the show isn’t just about the business deals and seeing new products. For many attending, SHOT Show is also a reunion of sorts that takes advantage of the many attractions, shows and restaurants the Las Vegas area has to offer. No matter how you choose to take in the show, one thing’s for sure: it’s always a memory maker.

We’ve had many, many requests over the years for SHOT Show merchandise—the yearly pins are always a must-have item and we’re always happy to see those who wear their pins from years past and the pride they take in how many SHOT Shows they’ve been to—but dozens have told us they’d like more to remember each year’s show by. So, for all you 30-year SHOT Show pin wearers, for the many who’ve said they’d wished they’d had a SHOT Show shirt to wear as a badge of honor for walking every single aisle, and for everyone who has a dresser drawer full of “I Was Here!”  T-shirts commemorating every place away from home they’ve ever visited, the all-new 2015 SHOT Show Store is where you’ll want to be.

New for 2015, the SHOT Show store will host a variety of merchandise, including ball caps, long- and short-sleeved T-shirts, hoodies, sweatshirts and jackets, all proudly displaying NSSF’s 2015 SHOT Show logo. A wide variety of sizes will be available. These are limited-edition items and once they’re gone they’re gone for good, so get to the grand opening of the 2015 SHOT Show store early. The store can be found in the Level 2 lobby of the Sands Expo and Convention Center, close to the NSSF booth and just across from the staircase leading to the exhibits on Level 1.

Chris Dolnack is Senior Vice President and Chief Marketing Officer for the National Shooting Sports Foundation. Follow him on Twitter at @ChrisDolnack.

Seminars and Press Conferences and Meetings, Oh My!

We’ve made dozens of posts over the last few months about the many educational seminars and press conferences available to the thousands of people who will attend SHOT Show this year. All offer numerous opportunities to learn about the latest industry research, current compliance issues, marketing tools, new products and much more. To maximize your time at the show, seeing what you need to see and meeting with who you need to meet while still getting to the classes and seminars you want to attend, turn to the Digital 2015 SHOT Show Tracker.

The Tracker is your one-stop tool for mapping out the sessions you want to attend. Whether it’s the various sessions of SHOT Show University, the many and varied Retail Seminars, or the nearly dozen Law Enforcement sessions, the Digital 2015 SHOT Show Tracker contains the dates and times for every session during the show. The Tracker also features floor plans of the Sands Expo and Convention Center and a shuttle bus schedule to and from the many nearby hotels, along with a breakdown of exhibitor categories and booth locations.

To access the Digital 2015 SHOT Show Tracker click here. And don’t forget to download the SHOT Show Mobile App, available for iPhones and iPads through the Apple store, for Android devices through Google Play, and for Windows and Blackberry devices through a web-based application. Go to shotmobile.com and download the app for your mobile device now.

Diedra Cauley is the senior director of exhibitions and conferences for the National Shooting Sports Foundation. Follow her on Twitter at @dcauley.

Getting Social—Social Media, That Is—#SHOTShow

The mantra “If you build it, they will come” just isn’t enough these days. The good news is that the mileage potential on your marketing effort has grown exponentially in recent years, and you can now reach hundreds, thousands, millions of customers with little effort. No one knows this better than renowned trade show industry consultant and thought leader Traci Browne, author of “The Social Trade Show,” who offered these valuable tips for 2015 SHOT Show.

I’ll be giving away free copies of Traci’s book to the first two people who share this blog post on Twitter. Be sure to include #SHOTShow! Ready. Set. Go!

How To Find Potential Customers On Social Media

Before you can decide which tools you are going to use in your social media strategy, you have to find out where your customers are and what tools they are using. Where are they going to be receptive to your messages? And by messages, we don’t just mean advertising and product pitches. Your customers are looking for support and helpful information.

Facebook – The SHOT Show has a very active Facebook page where they post, not just news about the show, but valuable industry information. This is a great place to meet members of your community and see what they are interested in. Just remember, you want to participate in the conversation…not force your marketing messages on the community.

LinkedIn – If Facebook is a casual party, LinkedIn is all about business. The SHOT Show has its own LinkedIn group, but do a group search on LinkedIn for “sport shooting” and you’ll see there are more than a few groups. Some have just a few members and others have thousands.

Start by observing what members are discussing and jump in when you can offer information people are looking for. This is a great place to bounce around new ideas for products and services off enthusiasts.

Twitter – Do you think Twitter is just a place for Justin Bieber fans? Think again. The SHOT Show (@nssfshotshow) has more than 41,000 followers and the official Twitter account of USA Shooting (@USAShooting) has more than 31,000. Start connecting to their followers and share valuable information with them, as well as the companies you do business with or with which you want to begin a relationship.

Remember, on Twitter you want to practice the 80/20 rule. Spend 80 percent of your time talking about others and 20 percent talking about yourself. In no time, word will get around and you’ll develop a good following of your own. Also be sure to stay up-to-date with show information by following the SHOT Show hashtag #SHOTshow. Twitter is great during the show, because it’s quick and easy to use when you are on the move.

What’s in it for you?

It’s important to remember that it’s not only potential customers that are part of your community. The media is spending a lot of time in these online communities as well, and they are on the lookout for a good story and/or experts to interview.

Social media gives a voice to many who would never have been heard from before. Someone in your company could be the next industry thought leader just by participating in these social media communities and putting people in touch with valuable educational information.

When the SHOT Show rolls around attendees will know you as more than just a brand, but a provider of valuable information.

Don’t forget to share this blog post for a chance to receive a copy of “The Social Trade Show” by Traci Browne. Good luck!

 

Traci Browne 
Author of “The Social Trade Show – Leveraging Social Media and Virtual Events to Connect With Your Customers”; 
TheSocialTradeShow.com.

Chris Dolnack is Senior Vice President and Chief Marketing Officer for the National Shooting Sports Foundation. Follow him on Twitter at @ChrisDolnack.

Show Your Commitment to Responsible Firearm Ownership – Help NSSF’s Project ChildSafe Reach 1,000 Company and Organizational Supporters at SHOT Show

As the industry’s signature program on firearm safety and responsibility, NSSF’s Project ChildSafe will once again have a visible presence at this year’s SHOT Show in Las Vegas.

Even as you arrive in town, you’ll notice some important messages advertised in McCarran International Airport. These ads urge all firearm owners to “Own It? Respect It. Secure It” and are part of an industry initiative we launched last year to help prevent accidents and unauthorized access, and to further demonstrate that we are the nation’s leading voice on firearm safety and responsibility.

The “Own It? Respect It. Secure It” initiative is a large part of our broader Project ChildSafe program, which since 1999 has distributed more than 36 million free firearm safety kits to more than 15,000 communities across the country. Last year alone, the program reached new heights, recruiting a record number of new sponsors, partnering with even more local law enforcement agencies, developing new and improved educational resources and further spreading the message of gun safety with celebrity supporters and media.

To amplify on that success and emphasize that our industry for decades has made available meaningful, effective firearm safety programs and resources, we recently started asking companies and organizations like yours to sign on as Project ChildSafe supporters.  We’ve already recruited several hundred supporters to help carry the Project ChildSafe message in their communities—our goal is to reach 1,000 supporters by the end of this year’s SHOT Show!

There’s no cost involved, simply stop by the Project ChildSafe booth (L350), located on Level 3 of the Venetian (near the Press Room and Radio Row) while at the convention and sign up. While there you can also learn more about the program, take some educational materials to distribute in your communities and make a donation to this important cause—every $2 we receive puts another free firearm safety kit in someone’s hands.

More than 80 percent of Americans have a favorable opinion of Project ChildSafe, regardless of gender, party affiliation or even whether they own firearms. By joining as supporter, you can become a powerful voice in your community to show our industry’s commitment to responsible firearm ownership and to help prevent firearm accidents.

Want to become a supporter today or just learn more about the program? Visit our website, ProjectChildSafe.org.

Project ChildSafe, Inc. is a 501(c)(3) tax-exempt nonprofit organization and the outgrowth of Project ChildSafe’s commitment to firearms safety and education. All donations to the organization are tax deductible to the extent allowed by law.

 

Chris Dolnack is Senior Vice President and Chief Marketing Officer for the National Shooting Sports Foundation. Follow him on Twitter at @ChrisDolnack.

Phil Robertson’s ‘Old and New’ Signature Mossbergs up for Bid in SHOT Show Auction

Phil R w Mossberg cropped lo resFully demonstrating that its products are modern, innovative and, indeed, even hip, Mossberg has joined forces with Duck Dynasty star and famed call maker and hunting guide Phil Robertson to offer not one, but a pair of Model 930 shotguns to go to the highest bidder in the 2015 SHOT Show Auction.

Why a pair? According to a press release from the Hunting Heritage Trust, which administers the SHOT Show auction for NSSF, one of the pair is a Duck Commander Signature Series Model 930 that Phil Robertson himself carried to duck hunt every single day of the 2013-’14 Louisiana Waterfowl season—and if you know only one thing about Phil Robertson, it’s that he shoots a lot of ducks. Robertson will sign the gun, which will also include an engraved, personalized Kick’s choke tube and a certificate of authenticity. To complement this well-used shotgun, Mossberg has paired it with a Duck Commander Pro Series Model 930, just introduced to the company’s extensive lineup of shotguns and designed in conjunction with legendary pro shooter Jerry Miculek. Together, the pair is called the “Old & New Duck Commander Signature Package.”

“This Duck Commander Signature Series 930 has proven to be a good and loyal duck hunting companion and I’m happy to donate it back to my friends at Mossberg so it can be auctioned to help raise funds in support of our hunting and shooting sports heritage,” Robertson said in the press release from Hunting Heritage Trust.  “Although I’ve been known to be generous at times, I’m also inclined to be practical and I wasn’t about to let go of my Model 930 until the guys at Mossberg promised to fix me up with a new 2015 DC Pro Series. As much as I liked my old 930, I look forward to field testing the new model.”

The Old & New Duck Commander Signature Package will be offered exclusively through GunBroker.com at this link. These shotguns join a one-of-a-kind custom Hornady rifle, created by gunmaker Bill Wiseman & Company, up for bid at this link (the rifle will also be on display at the GunBroker.com booth #15147), while bidding for a custom Ross Tyser bowie knife takes place here. Bidding for all items closes at 5:00 p.m. EST on Jan. 23, the final day of the 2015 SHOT Show. Good bidding and good luck!

 

Chris Dolnack is Senior Vice President and Chief Marketing Officer for the National Shooting Sports Foundation. Follow him on Twitter at @ChrisDolnack.

How to Approach Exhibitors: Buyer Advice from 3 SHOT Show Pros

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With more than 1,600 exhibitors and hundreds of thousands of products, buyers working the floor of SHOT Show are certainly challenged when it comes to discovering the goods their clients need and connecting with the manufacturer’s reps who can work with them to place orders and close the deals. In an effort to help those buyers get the most out of their time on the floor, we reached out to two high-profile PR and marketing firms to ask them what their clients, SHOT Show’s exhibitors, are looking for when they meet with buyers.

“The exhibitors do want to know how the past year was for their buyers and retailers, what customers are coming into stores asking for, i.e., concealed carry, long guns, specific accessories, etc.,” said Kim Cahalan, Vice President of Media Relations for Media Direct Creative Group, Inc., which counts Rock River Arms, Taurus Brands, Apex Gear, TRUGLO and Wildlife Research Center among its many clients. “The companies we work with really want to know from the buyers and retailers both what’s selling and what’s sitting on their shelves.

“When the buyer gets to the meeting or booth appointment, they should ask right away for the new 2015 promotions, range programs, etc., so the booth staff can dedicate a person to take them through the new product, showing the selling features and benefits of the product to help make their jobs easier when then return to the shop and getting them into the best promotions we are offering,” Cahalan emphasized. “Whatever the buyer needs from the manufacturer, I’d suggest writing those items on the back of their business card and handing it to the point person in the booth. In other words, if that buyer is out of product catalogs, for example, please don’t tell someone in the booth and expect them to remember, even if you are a valued customer. The SHOT Show is so crazy, that kind of request will inevitably fall through the cracks.”

Cahalan emphasized that her clients truly want buyers to have a pleasant and productive experience when they visit their booths.

“Feedback is always welcome. But beating up the folks in the booth about deliveries or other problematic situations isn’t the best way to get such personal and individual issues resolved. Simply put, there’s a time and a place for those discussions, but the show floor isn’t it. Instead, a buyer should introduce themselves and give a short description of the situation they’re having trouble with, then ask to have someone to follow up with you after the show to resolve the situation and get that person’s name and contact information. I believe the buyer will get a very positive response and hasty resolution of their problem by handling it that way.”

Kevin Howard, President of Howard Communications, which reps such prestigious companies as Browning, Bushnell, Hunter’s Specialties, Mossy Oak and Uncle Mike’s, also weighed in on the conversation.

“First thing I’d do as a buyer is check out the SHOT Show Planner link and download the SHOT Show Mobile App to your smartphones and tablets. Next, buyers and retailers should make a list of the products and exhibitors they must see, set up appointments with sales reps for the first two or three days of the show, using the show floor plan to make a systematic list so you are not running all over the show for appointments—then make sure you make the appointments. To maximize who and what you see at the show, make a second list of exhibitors you’d like to see as your schedule permits, creating that list from the SHOT Show Planner you’ve already utilized.

“As you walk the floor in between appointments, make a list of interesting booths you pass,” Howard advised. “Then take the last day of the show to visit those booths and investigate those products that might be good additions to your store or current lines. These will usually be found at the smaller booths, so learn to look for them on your way to appointments at the bigger booth setups.”

Laura Burgess, President of the well-respected firm Laura Burgess Marketing, talked to several heads of the companies she reps for us.

“I would tell a dealer to come to the SHOT Show with an open mind and look for companies that stand out from the rest,” said Burgess’ client Michael Sodini, President of Eagle Imports. “Everyone seems to get stuck in the rut of carrying the same things. Then they ultimately cut each other so it becomes a rat race to the bottom of the barrel.”

Another client on Burgess’ long list, Russ Datson, Director of Sales for Liberty Ammunition, echoed Sodini, stating, “I would advise a dealer to allocate some time to visit with some of the newer companies in the industry. We all get stuck in our comfort zones, visiting with the manufacturers and people we regularly work with, and while it is important to maintain those relationships, it is equally important to familiarize yourself with the upcoming players in the industry and evaluate the products they are bringing to market. Like it or not, trends are prevalent in our industry, a savvy dealer understands these trends and stays on top of them.”

The full list of 2015 SHOT Show exhibitors is available here. You’ll also find the show’s floor plan, product and seminar listings and a schedule of show specials and celebrity appearances there. The SHOT Show Planner can be found here, and be sure to download the 2015 SHOT Show Mobile App available in the Apple App store and on Google Play for iPhone and Android products, respectively, and in a Windows App for Blackberry devices. Click here for more information.

 

Chris Dolnack is Senior Vice President and Chief Marketing Officer for the National Shooting Sports Foundation. Follow him on Twitter at @ChrisDolnack.

New This Year for Media and Buyers: SHOT Showcase Theater

Do not miss the inaugural SHOT Showcase Theater, a collection of exclusive exhibitor presentations, backed with spectacular video support across multiple high-definition big-screen displays, high-definition audio and special lighting. RSVP today.

WHAT: SHOT Showcase Theater
WHEN: Tuesday, January 20
WHERE: Sands Showroom at The Venetian

The 2015 SHOT Show is just days away now and we know that all attending are finalizing their meeting and event schedules to maximize their time at the show. We want to make sure that you include the presentations being offered at the SHOT Show’s newest event, the SHOT Showcase Theater.

Modeled after the success of the New York International Auto Show press conference format, the SHOT Showcase Theater features a special 742-seat presentation center that allows media and VIP buyers a chance to experience the SHOT Show’s hottest new products in a dynamic, multi-media environment.

SHOT Showcase Theater schedule:

 

FNH USA 10:30 – 10:45 a.m.
Nikon 11:15 – 11:30 a.m.
The Greatest Family in Hunting: Nikon’s family of hunters has grown dramatically over the years through its dedication of providing hunting optics and technologies that are not only useful and relevant — but that help assure hunting success. Like our extended family of hunters, Nikon’s product families continue to grow with over 30 new products being introduced during SHOT Show 2015.
XS Sight Systems 11:45 – Noon
Faxon Firearms 1:00 – 1:15 p.m.
Manufacturing Strategic Solutions for Tactical Problems
Leupold & Stevens 1:30 – 1:45 p.m.
Special Delivery
Outdoor Channel 2:00 – 3:30 p.m.
Safe Haven is a documentary that looks at the history of Gun Free Zones in the United States. By utilizing original interviews with law enforcement, research experts, public school officials and survivors of attacks, Safe Haven explores how effective, or ineffective, these gun free measures have been and what possible solutions would better protect schools, businesses and the public at large.

Mark your calendars to attend now and RSVP today. We look forward to seeing you there.